Loading question...
You are in free guest mode. Timed Practice Revision List Attempt History Progress Tracking Create a free account to unlock these tools
Prev Next
Practice Listening: Fill in the Blanks (Type In) ID: #48717 Long Efficacy of Advertising
Instructions ›
You will hear a recording. Type the missing words in each blank.
* Fill in the missing words into the blank fields
We  hope  to  have  something  meaningful  to  say  in  our  next  book  about  the  efficacy  of  advertising.  This  is  a  huge  question  that    everything  from  commerce  to  politics  to  journalism.  But  for  now,  let  me  give  one  example.  My  kids  were  recently  watching  a  Yankees-Red  Sox  day  game  on  TV,  broadcast  on  the  YES  network.  One  of  the  commercials  was  an  anti-smoking  ad  —  placed,  I  believe,  by  the  City  of  New  York.  It  was  a  gritty,  documentary-style  spot,    a  surgeon  talking  to  the  camera,  then  showing  the  patient  he  was  about  to  operate  on.  The  patient  was  a  man  whose  toes  were  blackened  and    away.  The  image  of  the  foot  was  extremely  .  "It's  gangrene,"  the  surgeon  said,  and  then  he  drew  on  the  man's  leg  with  a  marker  to  show  where  he  was  about  to  take  his    and  cut  off  the  leg.

Result:

AI explanationShows the answer. Tap to open.
Correct answer: impacts

Explanation: Listen again to "that impacts everything from". You need a word that shows effect, so it ends in s.

Meaning: "impacts" means affects or changes something.

Wrong options:

  • impapcts: It adds an extra "p". The right spelling is "impacts". Every letter must be correct to get the mark.
  • impact: "impact" has no "s" at the end. The speaker says "impacts", so write the "s".
Correct answer: featuring

Explanation: Here you hear "spot, featuring a surgeon talking". The sentence needs a word that ends in ing.

Meaning: "featuring" means showing or including someone in the ad.

Wrong options:

  • feauturing: It adds an extra "u". Check the letters: "featuring". A small spelling mistake loses the mark.
  • feature: "feature" is a close word, but it ends in "e". The speaker says "featuring", which ends in "ing".
Correct answer: rotting

Explanation: The speaker says "toes were blackened and rotting away". This already describes something happening, so it ends in ing.

Meaning: "rotting" means decaying and breaking down from disease or infection.

Wrong options:

  • roting: It leaves out the "t". Check the letters: "rotting". A small spelling mistake loses the mark.
  • rotted: "rotted" is a close word, but it ends in "ed". The speaker says "rotting", which ends in "ing".
Correct answer: disgusting

Explanation: You hear "The image of the foot was extremely disgusting". You need a word that describes the thing, not the feeling.

Meaning: "disgusting" means very gross or causing strong dislike.

Wrong options:

  • disgusted: "disgusted" is a close word, but it ends in "ed". The speaker says "disgusting", which ends in "ing".
Correct answer: hacksaw

Explanation: Listen for "about to take his hacksaw and cut". The sentence needs the exact tool name, one word.

Meaning: "hacksaw" means a hand tool the sentence uses to cut bone.

Wrong options:

  • haksaw: It leaves out the "c". Write "hacksaw". Only the exact spelling gets the mark.
  • saw: The sentence needs the specific tool name, not the general word.

The rest of this explanation is for members. Sign in free to read why the other options are wrong, key words and tips.

Sign in to read the full explanation

With a free account: Retry and compare every attempt.
Saving...