Meaning: 'Addresses' means to deal with or discuss a particular issue or topic.

Wrong options:

• expresses: 'Expresses' implies conveying thoughts or feelings, which does not fit the context of discussing how sales can help organizations.
• injects: 'Injects' suggests adding something forcefully, which is not appropriate in the context of discussing sales strategies.
• inspires: 'Inspires' means to motivate or encourage, which does not accurately reflect the book's focus on addressing sales strategies.

Correct answer: demanding

Explanation: The word 'demanding' fits grammatically as it describes the type of customers in a way that aligns with the context of increasing competition and complexity in the selling environment.

Meaning: 'Demanding' refers to customers who have high expectations and require more attention or service.

Wrong options:

• greater: 'Greater' is a comparative adjective that does not appropriately describe customers in this context.
• valued: 'Valued' implies appreciation but does not convey the challenging nature of customer expectations.
• increased: 'Increased' is a past participle that does not fit grammatically or contextually as it lacks the necessary descriptive quality.

Correct answer: which

Explanation: The word 'which' is a relative pronoun that introduces a clause providing additional information about the situation, fitting grammatically and contextually within the sentence.

Meaning: 'Which' is used to refer to a specific thing or situation previously mentioned, in this case, the necessity to allocate resources strategically.

Wrong options:

• when: 'When' indicates time and does not fit the context of explaining the necessity for strategic resource allocation.
• where: 'Where' refers to a place, which is not relevant in this context of discussing necessity and strategy.
• what: 'What' is an interrogative pronoun that does not fit grammatically or contextually in this sentence.

Correct answer: there

Explanation: The word 'there' is an adverb indicating existence, fitting grammatically and contextually as it introduces the uncertainty about the future sales team.

Meaning: 'There' indicates that something exists or is present, in this case, uncertainty within the industry.

Wrong options:

• their: 'Their' is a possessive pronoun that does not fit the context of indicating existence or presence of uncertainty.
• this: 'This' is a demonstrative pronoun that does not appropriately refer to the uncertainty being discussed.
• that: 'That' is also a demonstrative pronoun and does not fit the grammatical structure needed to indicate existence.

Correct answer: fits

Explanation: The word 'fits' is a verb that indicates how the sales function integrates into the business model, aligning grammatically and contextually with the sentence structure.

Meaning: 'Fits' means to be suitable or appropriate for a particular situation or context.

Wrong options:

• forges: 'Forges' implies creating something strong or enduring, which does not accurately describe the relationship between sales and the business model.
• fills: 'Fills' suggests occupying space or a role, which does not convey the integration aspect needed in this context.
• forgets: 'Forgets' means to fail to remember, which is irrelevant and does not fit the context of discussing integration into a business model.